By Murray Joslin and Ricky Sanjana of Integreon
At Integreon we have proven you can be both!
To achieve this Left-Brain + Right-Brain synthesis and produce high volumes that are highly responsive, Integreon views our work in three tiers:
Tier 1 - Innovative – Requiring significant customization and creative design
Tier 2 - Adaptive – Creativity and customization balanced with close adherence to brand guidelines
Tier 3 - Productive – Volume-driven production graphics – leveraging well-defined templates to present content with stricter adherence to brand