“[Integreon's] Grail Research brought their considerable research experience to bear and helped us move quickly from goal setting to an actionable project plan. The clarity of roles and expectations across organizations was exceptional and really helped us to work as partners with Grail rather than simply as consumers.
“The quality of work provided by Grail, from project scoping to final deliverable, exceeded our expectations. The engagement team was accessible, knowledgeable and extremely adaptable as insights gained led us into new areas for investigation.
“Working with Grail is not a marathon, it is a series of sprints. Grail’s velocity and ability to modulate their efforts to suit our rhythm allowed the project to move rapidly while allowing time for review, insight and iteration between each ‘sprint’. This engagement style allowed Grail to maximize their impact on a project of short duration.”
— Mike Dean, Product Manager, Business Process & Integration
“Our relationship with [Integreon's] Grail Research is very productive for T.H. Lee. The Grail Research team is insightful, efficient and very easy to work with. They think and operate on our level and are quick to understand our needs, flexible about accommodating scope changes and able to turn around deliverables rapidly (many times overnight). Grail Research recently played a critical role in a high profile deal by delivering market data on a timeline that no other consulting firm or research partner considered feasible. The results from the work they have performed for us – both during diligence and in support of our portfolio organizations – have enabled us to make better strategic decisions. We have and will continue to recommend Grail Research to our partners and portfolio companies.”
— Margaret Covell, Managing Director, Strategic Resources Group
Thomas H. Lee Partners
“We engaged [Integreon's] Grail Research because we trusted their ability to simultaneously conduct consumer research in North America, Europe and Asia. The Grail team ensured we asked the right questions and worked seamlessly with our management team and country managers to execute the research. They understood the strategic decisions our organization needed to make and uncovered important insights that have helped guide and validate our global brand strategy and positioning.”
— Jenny Belknap, Vice President, Global Marketing
Origins, a division of The Estee Lauder Companies, Inc.
“As part of our ongoing effort to improve our service we needed to gather feedback from our brokers on issues related to Mutual & Federal’s Engineering Insurance products, services and competitiveness. We turned to [Integreon's] Grail Research to help us gather the insights through structured telephonic interviews with brokers across the country. The Integreon team members really understood our business needs and were thoughtful and professional in the way they worked with us to design a research plan and gather feedback from our brokers. They kept us informed every step of the way. The quality of analysis and insights the team provided was exceptional, and they delivered findings in a refreshingly clear and concise format that we could confidently share with colleagues and executive management team.”
— Michael Linake, Group Manager: Strategy
Mutual & Federal Insurance Company Limited
“We approached [Integreon's] Grail Research because we needed accurate market intelligence about hard-to-reach regions where there was very limited publicly available information. The Grail team worked closely with us to understand the specific questions we had about each region and the decisions we needed to make. They applied a variety of research techniques to gather and validate data. The quality of analysis and insights they provided was exceptional, and was packaged and delivered in a workshop format which ensured that our questions were answered and our team could quickly and confidently make decisions about each region.”
— Greg Maud, Manager – Value Based Management and Business Development
SCAW Metals Group (A member of Anglo American plc)
“We called on [Integreon's] Grail Research to help with the expansion of one of our portfolio companies. What was ideal about Grail was that they provided extremely specific details (e.g., which companies and which people we could target) without the transaction cost (time and money) of a large consulting engagement. In a little over a week we had everything we needed in a very concise format. This is exactly the kind of support we want to provide to our portfolio companies: fast, actionable and cost-effective.”
— Charles Yoon, Principal
Monitor Clipper Partners
“City Lodge was considering entering a new market and we needed support developing a detailed understanding of the traveler behavior in the market and business case for entry. We engaged [Integreon's] Grail Research because they understood our business, had expertise in the market we were considering and knew how to quickly gather the information we needed to make decisions. We were extremely pleased with the quality of insight the team delivered and with the way they helped us think through important positioning and branding decisions. The analysis Grail prepared was very powerful and appropriate for use by our senior executives when presenting the business case to our board. I highly recommend Grail as a strategic research partner for organizations that are evaluating high stakes decisions.”
— Henri Joubert, International Business Development Manager
The City Lodge Family of Hotels